Media Production Teams
At the start of Year 14 Media Communication and Production students will have already discovered the complex nature of media products, gained an understanding of the time and effort that is put into the research planning and production of the media texts that we watch, listen to, read and interact with.
Media companies form an important part of what is known as the creative industries sector, and employ a range of creative, technical, managerial and administrative people to produce their products. These products - the films, televion programmes, newspapers, magazines, radio shows, websites and games that we consume - are all carefully researched, planned, produced and marketed to appeal to and attract the right audiences. The products are creative works, but they are also economic commodities that have a cost and a value. Opposite are logos from two previous production companies created in year 14 |
In year 14 we build upon the reseach, planning and production skills that are already developed and apply them to the development of a media product.
We do this as part of a manufactured production team. Everyone has a role and responsibilty as part of the team. Ideas are discussed, and the team arrive at a decision that best serves both client and team.
Students need to consider all the elements of production and post-production when planning how to make a finished product. The work carried out gives an opportunity to demonstrate what they have learnt about media production. It showcases all the skills and is very useful when applying for higher education or going for an interview for a career in the media.
As students work on their products they consider the legal and ethical constraints. They address the ways media producers take into consideration a wide range of rules and standards of professional practice in order to stay within the law and meet the expectations of both regulators and employers. They will identify that some rules apply to all areas of the media industry, and that others are sector specific, relating to one medum, be it moving image, audio, print or interactive media.